Since its establishment in 1901, KKL-JNF has served as trustee in the name of the Jewish people over the Jewish lands of Israel. The activities of KKL-JNF in the first decades of Israel's existence have set the borders of the Israeli state.
KKL-JNF entered the 21st century as Israel's top Green organization, as a result of its foresight in changing priorities.
Despite the Scud missiles fired from Iraq, travelers on the country’s roads were asked to stop at KKL-JNF sites to plant a tree. The winter motto of was changed form “Arise and Plant” to: “shtilim lamrot tilim – Buds in spite of Scuds.”
